What is a Key Word?
Digital Marketing Strategy centers around key words. So what exactly is a key word? Key words are ideas and topics that define what your content is about. In terms of SEO (Search Engine Optimization), a key word is what users
Ideal Content Length For Everything Online
Digital content is the centerstone of digital marketing. The amount of data available about content allows ideal optimization for each part of your digital marketing plan. This includes content length, specific to each forum. Ideal Twitter posts will contain 71-100 characters.
Website Architecture
Simply put, website architecture is the planning and designing of all of the technical, functional, and visual components of a website. The basic components- technical, functional, and visual- of your website function together. It is used by web designers and developers
THE VALUE OF PERSONAL BRANDING FOR SMALL BUSINESS
OCT 24, 2015 @ 9:48 PM / By Rohit Arora, Contributor Forbes.com When did business people become “a brand”? Donald Trump. Mark Cuban. Jay Z. For 30 years before he became a Presidential candidate, Donald Trump built his name into a
5 WAYS TO HUMANIZE YOUR BRAND
CreativEnergy created the logo for FreshU Grill & Juice Bar in Hoboken, NJ. MARCH 31, 2016 @ 12:59 PM / By Jayson DeMers, Contributor Forbes.com Companies are in a bit of a crisis in the modern era. Even though consumer-brand trust is
PRINT VS ONLINE — SHOULD YOUR MARKETING HAVE THE SAME CONTENT ONLINE AND OFF?
Creativenergy created a catalog for Joan B. Needham, an artist in Mercer County, NJ. MAY 23,, 2016 @ 4:59 PM / By Anne Holland, Content Director MarketingSherpa Print vs Online — Should Your Marketing Have the Same Content Online and Off? Back in
WHY A BRAND MATTERS
MAY 23,, 2016 @ 4:59 PM / By Lois Geller – Contributor, forbes.com In one sense, perhaps the most important sense, a brand is a promise. Think of some top brands and you immediately know what they promise: McDonald’s, Coca Cola,
5 SOCIAL MEDIA MARKETING TIPS FOR “EMPTY WALLET ENTREPRENEURS’
MAR 21, 2016 @ 1:56 PM / By Kate Harrison – Contributor from forbes.com Maria Dykstra is a Microsoft veteran turned author, speaker, and technology entrepreneur. Her company, Tredigital, is a fast growing digital agency in Seattle. Dykstra serves as an
TOP 7 CHARACTERISTICS OF SUCCESSFUL BRANDS
CreativEnergy’s newest logo for The Common Ground, A holistic approach to resolving conflict. NOV 12, 2013 @ 01:01 PM / Jayson DeMers / Contributor for Forbes.com With the volume of competition that businesses face in most industries, it’s never been more important
#SMALLBIZHOWTO: AUTHENTIC BRANDING ON A BUDGET
CreativEnergy created the logo for FunniBonz Barbecue Sauce. You can view the products in markets and health food stores. SEP 28, 2015 @ 01:56 PM / By Baldwin Cunningham / forbes.com Contributor The most common questions had to do with priorities and
5 FAST WAYS TO GET TRAFFIC FOR A NEW WEBSITE
MAR 1, 2016 @ 04:42 PM – Forbes.com – Jayson DeMers/Contributor When it comes to the long-term traffic potential of marketing strategies, content marketing and SEO will usually offer you the biggest return on your investment. They naturally lend themselves to
HIRING CONTRACTORS VS DIY MARKETING: WHAT IS YOUR TIME WORTH?
FreshU Restaurant Digital Menus Created by CreativEnergy JUN 17, 2011 @ 01:11 PM By Kern Lewis, Contributor for Forbes.com Marketing is one of those tasks that a lot of small businesspeople think they can, or simply must, do themselves. They have
THE 10 MOST COMMON BEGINNER SEO QUESTIONS (AND ANSWERS)
FunniBonz BBQ Smoke House WordPress website created by CreativEnergy FEB 23, 2016 @ 01:03 PM By Jayson DeMers, Contributor for Forbes.com If you’re just getting started, SEO can seem like a dense, confusing world. Google, Bing, and SEO experts have produced thousands
IS ONLINE MARKETING REALLY NECESSARY FOR SMALL BUSINESSES?
Digital TV ad created for Princeton Air Conditioning by CreativEnergy FEB 22, 2016 @ 01:48 PM – Forbes If you’ve spent any time networking with local small business owners, working for them as employees, or pursuing them as potential clients in the
THREE WAYS TO TIDY UP YOUR BRAND
CreativEnergy created a very simple clean logo for ModMonk Therapy. FEB 17, 2016 @ 05:31 AM – FORBES Do your ads say so much that they end up not really communicating anything? Do you use so many brand and product names that